Photographer of the campaign is British Platon, who took photos of many famous persons, including President Barack Obama. Video clip is still being polished up and printed advertising campaign is completed with black and white portraits. Liveliness of lemon introduces its luminous sparks above a romantic, floral heart and leaves a warm, leather-resin trail in base notes of the fragrance.
Game of contrasts between fresh notes of lemon and mandarin with violet, cedar and coriander is leading us to warm accords of amber along with leather nuances (styrax and labdanum) and benzoin in a base. Its composition introduces harmony of oriental-woody notes which leave a strong impression. Only The Brave is a fragrance for all men who chose to be heroes. The perfume was developed by three noses of the house of IFF: Olivier Polge and Pierre Wargnye. The composition is refreshed with lemon and sparkling, fresh aromas, adding amber and woody accords of cedar. The perfume opens with masculine and modern notes of leather, which is closely connected with the brand itself. Concept of Only The Brave accentuates oriental, leather and woody accords, which are masculine, determined and brave, with clear contrasts. Its flacon is a real sculpture of glass, shaped like a fist, coloured in smoky-greyish nuances, with a silver ring with an inscription of the Diesel brand. The perfume is directly connected with holding company Only The Brave owned by Rosso, as well as by eponymous charity foundation. This edition was inspired by founder of the brand Diesel, Renzo Rosso, and an RR tattoo on knuckles, which he gave to himself for his 50th birthday. The perfume will arrive on wider market end of March or beginning of April, depending on your region. In cooperation with the house of L`Oreal, Diesel presents their perfume Only The Brave, the first solo edition aiming at men. PARFUM DE POCHE Only The Brave Diesel 20 ML POUR HOMME
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